Our You Collective Culture programme is designed to identify the strengths and weaknesses of your organisation’s current culture, when set against a future state culture map aligned to your organisation’s objectives. What follows is the development of an action plan to create a sustainable high performance culture for your organisation where your people can thrive and deliver their very best work.


Whether you have worked to define it or not, your organisation, your team or, in fact, any group of people will have a prevailing dominant culture. This culture will drive all the behaviours and decisions in the group. Ignoring this or prioritising in different areas won’t change or shift this dynamic. We focus on the mantra of ‘attention energises and intention transforms’ in our culture work. We believe that by understanding, uncovering and exploring the existing culture, you can be best prepared to transform and align it towards reaching future possibilities.

This work is for people within organisations who are keen to understand what they have at their heart that makes them unique and different, and who are willing to invest time and effort in developing an organisation with a strong, long-lasting culture, creating positive ripples in the world.

Culture is best for:

Developing positive culture with lasting impact

What you’ll learn

  1. 1

    Clarity of mission

    Explore your meaning, purpose and objectives as an organisation. Work to define and articulate your vision, mission, values and associated behaviours, based on your context.

  2. 2

    Future culture; definition

    Operationalise the future culture you need to achieve your mission and purpose in terms of values and behaviours, using the YC Cultured™ model as your start-point.

  3. 3

    Future culture; gap analysis

    Objectively assess where you are now – the strength areas you can build on and the blockers you need to overcome to achieve your future culture.

  4. 4

    Your roadmap

    Create a clear, measurable and embedded plan to shift your culture, and most importantly people, from where you are now to where you need to be. Engage your people through a series of experiential workshops in the journey ahead.

  5. 5

    The infinite organisation

    Ensure that sustainable practises are in place to support your culture to evolve, grow and support long-lasting success. Get your people to work towards creating an infinite organisation that will make a positive impact in the world.

What’s included


Time to understand your organisational context and needs to ensure the right package and process is created for your business and teams.

YC culture change process

Taking an organisation through the YC five step methodology of Discover, Dream, Assess, Engage and Create.

Online support

Varying support in between phases to keep the pace up and support you throughout the programme. Reviewing progress with support provided for a minimum of 12 months.


A full culture assessment, collating a range of data from employee surveys, focus groups, interviews and business metrics to assess where you are now compared to your desired future culture.

Learning space

Providing your teams and leaders with the best space to explore and define the present and future culture and their role in enabling the future culture, from virtual platforms to in person locations.

Culture packages

Register your interest to discuss your bespoke leadership needs.

Frequently asked questions

  • Who is this programme for?

    Organisations keen to understand what they have at their heart that makes them unique and different and who are willing to invest time and effort in creating an organisation with a strong, long-lasting, culture, creating a positive impact in the world.

  • How is this programme different?

    YC’s unique five step culture change process enables a depth of discussion that is simply not possible with other culture change programmes. This creates the level of engagement and commitment needed to ensure that the desired future culture is achieved and sustained. Our methodology is based on decades of research and practice, taking the best from across the world and producing a neat, practical change package that people grasp and put into action.

  • What is the YC model of culture?

    Originally informed by Dr Paul Brewerton’s doctoral research, the YC Cultured™ model focuses on building the infinite organisation, containing such elements as purpose, strength, respect, growth, collaboration, innovation, excellence, communication, inclusion and perspective.

What's next?

To find out more about our programmes, have a conversation with us about your unique requirements or to explore a tailored solution for your organisation, we’d love to hear from you. Simply register your interest and share a bit more information about your needs or give us a call.

Register your interest to discuss the right programme for you.

Register Interest